Soorty Enterprises has been selected by the Organic Cotton Accelerator (OCA) to participate in the Seed Multiplication Project – marking a first for Pakistan. This initiative, supported by SAWIE and implemented under OCA guidelines, focuses on the purification and multiplication of non-GMO, region-specific organic cotton seeds.
The project addresses a long-standing challenge in organic cotton farming: the lack of access to high-quality, locally adapted organic seeds. By developing a reliable seed supply suited to Pakistan’s climate and soil, the initiative lays the groundwork for improved productivity, greater certification opportunities, and reduced reliance on imports. It also supports a more transparent and sustainable value chain, strengthening farmer resilience and promoting environmentally responsible agricultural practices.