Dr. Yousaf Ali, Head of Agri Ventures and Traceability at Soorty presented Soorty’s Sustainable Agriculture Program at the Cotton Sustainability Insetting Knowledge Exchange, held at the Fashion and Textile Museum in London. Organized by Pilio and SAMA^Verte, the event brought together experts from organizations including WWF-Pakistan, Better Cotton, and IPI to discuss how...

As part of the Rehnuma Project, Soorty Enterprises hosted Abdul Bari, an experienced figure in the denim industry for a motivational session at Unit 5-6. Known for his journey through the sector, he shared personal insights and professional lessons drawn from years of navigating challenges and building a career grounded in persistence and values. The session provided teams with...

As part of its ongoing commitment to regenerative agriculture, Soorty Enterprises has partnered with SAMA^Verte to launch a Biodiversity Mapping Initiative across Regenagri villages and fields in Punjab. This effort aims to better understand the ecosystems within our farming communities and integrate biodiversity preservation into sustainable agricultural practices. The Soorty...

Soorty Enterprises has launched its participation in Tchibo’s WE (Worldwide Enhancement of Social Quality) Program, an initiative focused on improving workplace culture through open dialogue, collaboration, and active listening. The program aligns with Soorty’s ongoing efforts to enhance employee well-being and build inclusive systems shaped by worker input.The first WE Kickoff...

As part of our continued focus on building a collaborative and connected workplace, Soorty hosted a group-wide learning initiative titled Building Community at Work. Designed to enhance teamwork and strengthen our organizational culture, the session invited employees from across all units to reflect on how community involvement can support team effectiveness and foster a sense of...

Soorty Enterprises introduced Denim Horizons, a new collection built around the idea of expanding denim’s material potential across performance, aesthetics, and comfort. For performance-driven applications, the Workwear group features sturdy 2×1 and 3×1 right-hand twill weaves. Textural brings dimension to the surface through intricate designs like herringbone, dobby, and...